Esteve Pharmaceuticals
iPad Marketing App

Alterware designed and developed a full interactive informational iOS App specifically designed for iPads and the sales team to show all the benefits of Esteve’s medical treatment Cardisure®; a medication that prevents heart disease in dogs.

person sitting with Esteve Cardisure Ipad app
Esteve Cardisure Ipad app
Esteve Cardisure Ipad app ui ux
Esteve Cardisure Ipad app interface
Esteve Cardisure Ipad app dog medication pack
Esteve Cardisure Ipad app pills

Advantages

Increased Visibility

An app gives a business more presence on a tablet than a browser bookmark does because it is always visible on the device’s screen. This helps build loyalty with customers because your business is in front of them at all times.

User Engagement

We improved their process and increased the level of accessibility to all documentation and specs about the medication being offered by the laboratory by seamlessly connect and interact with all aspects of the business.

Constant Updates

Because it’s an app we were able to remotely update any aspect of the medical information, by correcting, adding content and functionalities like new medical literature libraries, case studies updates, and new product previews, amongst others.

Reduced Costs

Without the necessity of constant print materials that drive costs and take time to distribute to the hands of medical professionals. This app reduced the cost dramatically by way of simplifying communications securely, instantly and using a direct marketing message.

Faster Than Websites

With a performance far superior to a website due to local storage and the ability to work offline independently of location and working environment makes this a valuable tool to any pharmaceutical company that wants to get their message across.

Fully Customizable

It always opens where the user left off, providing an easy and swift way to continue viewing. It also has an extremely comprehensive index that gives a fast way to access any area of information like no other product.

We believe this demonstrates that consumers indeed want the simplicity and focus that apps provide, rather than the variety and diffusion inherent in websites or print materials. Businesses also thrive immensely by this approach by increasing their brand awareness an ROI.

14
#Of Docs In 1 App
18
Constant Engagement
1538
Medical Professionals
40
Min. Daily Usage /person
1.36
App Size
36
Sales Increase (1st quarter)

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