The First Malaria Kit
Box packaging, Label, and Booklet development.
During the development of this project, it was essential to develop a quick reference manual with light reading and simple to understand language. This was achieved with the use of photographic illustrations and simple icons that objectively show what is to be done by the user and how the final result reads out. This approach is especially useful for those with reading disabilities, empowering them to use the kit by themselves.
The AP Care Pharma Malaria Diagnostic & Treatment Kit was developed especially for use on the African continent; were Malaria is especially prominent. The core packaging is made of an aluminum alloy for easy transport and handling, weather and shock/fall resistant. With easy opening and operational use aided by a quick usage guide
in Portuguese, French, and English.
Consumers need a well-executed design that brings the simplicity of use to a product, especially when they need it the most. By achieving it all becomes natural, without a second thought, therefore, bringing your brand closer to the people and empowering it forward.